September 18 is National Offlining Day

Eric Yaverbaum and Marc DiMassimo (two savvy marketers) have launched a campaign to turn September 18 a national day of offlining - a digital sabbath:

"Try making an Offlining Resolution. Have an Offline Father’s Day. Consider committing to a weekly Offline Sabbath. We think you’ll be glad you did, and we’re pretty sure you’ll find others who are glad too."

They put together some clever viral graphics as well. September 18, notably, is Yom Kippur. There's a pledge too. Count me out.

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